Sampsons Audio is a regular advertiser in your newspaper, The Sunday Star. The companys 4- by 6-inch
Question:
Sampson’s Audio is a regular advertiser in your newspaper, The Sunday Star. The company’s 4- by 6-inch ad has been a fixture on page 2 of the “Local” section for five years. Last week, another advertiser asked for a full-page spread on page 2.You, the account manager, e-mailed Sampson’s and asked permission to move the ad to page 3 for one edition only. The store manager, Rocky Mildano, quickly replied “OK.”Apparently,he hadn’t checked with Sam Sampson,the owner, before approving the change. Today, you received a voice mail from Sam. He wasn’t angry, just hurt that you would treat a long-term customer so shabbily.He asked that next week’s ad be free and back on page 2.
You will, of course, comply with his request.
(a) Prepare an appropriate claim adjustment.
(b) Notify the Billing Department to credit the Sampson account.
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