1. Assume that ETH really were in it for the money and not the music. Would it...

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1. Assume that ETH really were in it for the money and not the music. Would it still make sense to stick with an indie label, or should the band pursue a major label contract and all the potential marketing exposure that comes with it? Explain your answer.

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Business In Action

ISBN: 9780132828789

6th Edition

Authors: Courtland Bovee, John Thill

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