2-26. COMMUNICATION ETIQUETTE: ONLINE ETIQUETTE; MEDIA SKILLS: USING SOCIAL MEDIA [LO6] Many celebrities are successful brands managing their careers and businesses can learn from successful celebrities, too, particularly when it comes to building communities online using social media. For instance, social media guru Dan Schawbel cites Vin Diesel, Ashton Kutcher, and Lady Gaga as celebrities who have used Facebook to build their personal brands. Locate three celebrities (musicians, actors, authors, or athletes) who have sizable fan bases on Facebook, Twitter, or Instagram and analyze how they use the social network. Using whatever medium your instructor requests, write a brief analysis (no more than one page) of the lessons, positive or negative, that a business could learn from these celebrities. Be sure to cite specific elements from the Facebook, Twitter, or Instagram pages you’ve chosen, and if you think any of the celebrities have made mistakes in their use of social media, describe those as well. Include a screenshot or image example.