Media Skills: Social Networking [LO-3] Imagine that you are in charge of strategic planning for Ford Motor

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Media Skills: Social Networking [LO-3] Imagine that you are in charge of strategic planning for Ford Motor Company.

Identify one of Ford’s key competitors, and search through social media sources (both the company’s own social media accounts and others) to find three strategically relevant pieces of information about this competitor. Examples could include the hiring of a new executive, the launch of a major new product, or a significant problem of some kind. In a post on your class blog, identify the information you found and the sources you used. (If you can’t find useful information, pick another firm or try another industry.)

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Business Communication Today

ISBN: 9781292353142

15th Global Edition

Authors: Courtland Bovee, John Thill

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