2. You is more desirable than I or we in most instances. Readers like to see benefits....

Question:

2. “You” is more desirable than “I” or “we” in most instances.

Readers like to see benefits. Be sure benefits are a prominent part of the message.

Consciously use positive words; readers will react more favorably.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Effective Business Communications

ISBN: 9780070443983

7th Edition

Authors: Herta A Murphy, Herbert W Hildebrandt, Jane P. Thomas

Question Posted: