7. Invitation to Insight Choose one of the following options to better understand the importance of organizational culture. In each case, use the most relevant dimensions of communication described on pages 58–60 to structure your analysis and description.

a. Interview someone familiar with an organization or field that interests you to learn about its culture. Identify the kinds of communication that shape this culture and how the culture shapes the way communication operates in the organization or field.

b. Assume the administration of your college or university has asked you to brief newly hired faculty members about the academic culture of your school from an undergraduate student’s perspective. Describe how communication practices at your school both shape and reflect its culture.

You can make your remarks more clear and interesting by including one or more brief examples to illustrate how the culture operates.