Suppose your organization wants to target a product, service, or program for each of the following audiences.

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Suppose your organization wants to target a product, service, or program for each of the following audiences. What would be the best channel(s) to reach that group in your city? To what extent would that channel reach all group members?

1. Parents of children with autism.

2. Ballroom dancers.

3. Nontraditional college students.

4. Parents whose children play basketball.

5. People who are blind.

6. Mothers who are vegan.

7. People who are interested in improvisation.

8. Dog owners.

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Business Communication

ISBN: 9781265045630

13th Edition

Authors: Kitty O. Locker, Jo Mackiewicz, Jeanine Elise Aune, Donna S. Kienzler Professor

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