4. The Federal Trade Commission regulates advertising on the basis of two criteria: deception and unfairness. How
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4. The Federal Trade Commission regulates advertising on the basis of two criteria: deception and unfairness. How can an ad be unfair? Who gets hurt by deceptive advertising?
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Related Book For 
Business Ethics : Decision Making For Personal Integrity And Social Responsibility
ISBN: 157228
2nd Edition
Authors: Laura Pincus Hartman; Joseph R. DesJardins
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