Think of a corporate brand that you know and admire. Look online to determine whether the company
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Think of a corporate brand that you know and admire. Look online to determine whether the company issues a corporate sustainability report. If it does, look at the report to see whether it impresses you, as a consumer. How do you think this brand compares, in terms of sustainability, to competing brands? If the company doesn’t issue a report, can you figure out why?
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Business Ethics Decision Making For Personal Integrity And Social Responsibility
ISBN: 9781260260496
5th Edition
Authors: Laura Hartman, Joseph DesJardins, Chris MacDonald
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