2. Enter the TUN site and select cases, projects and assignments. Then select the case study: Harrahs

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2. Enter the TUN site and select “cases, projects and assignments.”

Then select the case study: “Harrah’s High Payoff from Customer Information.” Answer the following questions about this case:

a. What information does the data mining generate?

b. How is this information helpful to management in decision making? (Be specific.)

c. List the types of data that are mined.

d. Is this a DSS or BI application? Why?

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Decision Support And Business Intelligence Systems

ISBN: 9780136107293

9th Edition

Authors: Dursun Delen Efraim Turban, Ramesh Sharda

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Question Posted: Oct 04, 2024 07:02 AM

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2. Enter the TUN site and select cases, projects and assignments. Then select the case study: Harrahs

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Decision Support And Business Intelligence Systems

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