13 At an Apple press event, Apple CEO Steve Jobs announces the iPad, a new mobile device that is a half-inch thin and weighs 1.5 pounds; plays movies, music, and TV shows; and acts as an e-reader. It is powered with a 1-GHz Apple chip and comes with Wi-Fi and Bluetooth connectivity. Here are some quotes from his presentation:

“iPad is an awesome way to enjoy your music collection”

“You can discover music, you can purchase it, iTunes university . . . everything!”

“YouTube. You can watch YouTube on it!”

“It’s awesome to watch TV and movies on.”

“It’s so much more intimate than a laptop, and so much more capable than a smart phone.”

a What rhetorical devices is Jobs using in his presentation?

b How would you prepare the informational content and slides to announce the price?