A market analyst wants to know if the new website he designed is showing increased page views
Question:
A market analyst wants to know if the new website he designed is showing increased page views per visit. A customer is randomly sent to one of two different websites, which offer the same products but with different designs. He takes a random sample of customers from each website and records their page views. Here are the data:
a) Find the estimated mean difference in page visits between the two websites.
b) Find the standard error of the estimated mean difference.
c) Calculate the t-statistic for the observed difference in mean page visits, assuming that the true mean difference is 0.
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Related Book For
Business Statistics
ISBN: 9780133899122
3rd Canadian Edition
Authors: Norean D. Sharpe, Richard D. De Veaux, Paul F. Velleman, David Wright
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