4. Cite the six personality traits presented in the text, and for each identify a marketing strategy

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4. Cite the six personality traits presented in the text, and for each identify a marketing strategy that fashion businesses might use to target that trait.

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THe Why Of The Buy: Consumer Behavior And Fashion Marketing

ISBN: 355223

1st Edition

Authors: Patricia Mink Rath, Stefani Bay, Penny Gill, Richard Petrizzi

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