Interview a middle school student and determine and describe the household decision process involved in the purchase

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Interview a middle school student and determine and describe the household decision process involved in the purchase of his or her

a. Backpack

b. Snack foods

c. Bedroom furniture

d. Laptop computer

e. Scooter

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Consumer Behavior : Building Marketing Strategy

ISBN: 286110

10th Edition

Authors: Del I. Hawkins; Roger J. Best; David L. Mothersbaugh

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