Several years ago R.J. Reynolds announced plans to test market a menthol cigarette called Uptown specifically to

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Several years ago R.J. Reynolds announced plans to test market a menthol cigarette called Uptown specifically to African American consumers. According to the company, about

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Consumer Behavior

ISBN: 9781260100044

10th Global Edition

Authors: Michael R. Solomon

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Several years ago R.J. Reynolds announced plans to test market a menthol cigarette called Uptown specifically to African American consumers. According to the company, about 70 percent of African...
Several years ago R. J. Reynolds announced plans to test market a menthol cigarette called Uptown specifically to black consumers. According to the company, about 70 percent of black smokers prefer...
4 Several years ago R. J. Reynolds announced plans to test market a menthol cigarette called Uptown specif- ically to African American consumers. According to the company, about 70 percent of African...
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Several years ago R.J. Reynolds announced plans to test market a menthol cigarette called Uptown specifically to African American consumers. According to the company, about
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Several years ago R.J. Reynolds announced plans to test market a menthol cigarette called Uptown specifically to

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Consumer Behavior

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