Have students contact their parents or grandparents. What is nostalgic to them? How have you seen this

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Have students contact their parents or grandparents. What is nostalgic to them? How have you seen this used in advertising? What products have a nostalgic appeal for them? Do they say that nostalgic appeals work on them? Have them give examples.

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Consumer Behavior Buying, Having and Being

ISBN: 978-0134129938

12th Global Edition

Authors: Michael R. Solomon

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Question Posted: Jul 16, 2018 12:07 PM

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Have students contact their parents or grandparents. What is nostalgic to them? How have you seen this

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What is nostalgic will vary by individ...View the full answer

Consumer Behavior Buying, Having and Being

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