What factors help determine store image? What are the two dimensions that determine whether we will react
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What factors help determine store image?
What are the two dimensions that determine whether we will react positively or negatively to a purchase environment?
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Related Book For
Consumer Behaviour A European Perspective
ISBN: 9781292116723
6th Edition
Authors: Michael R. Solomon, Margaret K. Hogg, Søren Askegaard, Gary Bamossy
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