=+1. Craig Miller, creative director at Crispin, Porter + Bogusky: We used to know what it was
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=+1. Craig Miller, creative director at Crispin, Porter + Bogusky:
We used to know what it was going to be: TV, radio, and so on, now I have no idea what it's going to be. It's back to the core idea.
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Related Book For
The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy
ISBN: 978-1405199537
1st Edition
Authors: Margo Berman
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