=+12. Did your concept illustrate the brand's personality?

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The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy

ISBN: 978-1405199537

1st Edition

Authors: Margo Berman

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Question Posted: Sep 24, 2024 06:00 AM

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=+11. Did you succinctly state the big idea that will drive the slogan?
=+13. Did you use the appropriate tone of voice for the brand and the audience?
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=+12. Did your concept illustrate the brand's personality?

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The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy

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