=+v. Button clever closing line, like Priceless (at the end of MasterCard ads and commercials, which

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=+v. Button – clever closing line, like “Priceless” (at the end of MasterCard ads and commercials, which doubles as the tagline).

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The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy

ISBN: 978-1405199537

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Authors: Margo Berman

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Question Posted: Sep 24, 2024 06:02 AM

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=+v. Button clever closing line, like Priceless (at the end of MasterCard ads and commercials, which doubles as the tagline).
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=+iv. Simple promise No ordinary airline (Virgin Atlantic Airway).
=+vi. ABA last line of copy reiterates the headline, for example, if the headline were In an Absolut World, the last line could say, Now you can help create an Absolut world.
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=+v. Button clever closing line, like Priceless (at the end of MasterCard ads and commercials, which

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The Copywriter S Toolkit The Complete Guide To Strategic Advertising Copy

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