What are the four elements that comprise a companys marketing strategy (or marketing mix) and how do

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What are the four elements that comprise a company’s marketing strategy (or marketing mix) and how do they affect the type of advertising a company uses?

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Contemporary Advertising

ISBN: 978-3525407189

16th Edition

Authors: William F Arens

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Question Posted: Sep 27, 2023 06:34 AM

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What are the four elements that comprise a companys marketing strategy (or marketing mix) and how do

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Contemporary Advertising

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