Visit 2-3 large companies located in your city. Find out what methods they use for setting their

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Visit 2-3 large companies located in your city. Find out what methods they use for setting their advertising and promotion budgets, and why. How scientific are these methods? What factors do you see influencing their budgets?

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Advertising And Integrated Marketing Communications

ISBN: 9781259026058,9789339223908

1st Edition

Authors: Kruti Shah

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Question Posted: Oct 24, 2024 05:00 AM

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Visit 2-3 large companies located in your city. Find out what methods they use for setting their

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Advertising And Integrated Marketing Communications

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