More and more businesses are forming strategic alliances to become more competitive. Sometimes, businesses pair up with not-for-profit organizations in a relationship that is beneficial to both. Choose a company whose goods or services interest you, such as REI, FedEx, Kashi, or Sam’s Club.

On your own or with a classmate, research the firm on the Internet to learn about its alliances with not-for-profit organizations.

Then describe one of the alliances, including goals and benefits to both parties. Create a presentation for your class.