There is a widely held belief that native apps, an application program that has been developed for

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There is a widely held belief that native apps, an application program that has been developed for use on a particular platform or device, will one day replace a company’s website. Therefore, many developers are recreating their company’s web content into an app environment. Discuss when it makes sense to use an app and when it makes sense to use a browser to access a company’s website. Do you agree that apps will one day replace some of the over 800 billion websites in existence?

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Contemporary Business

ISBN: 313642

17th Edition

Authors: James E Deitz ,James L Southam

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