2. Do you consider the use of pop-up ads to be unethical? Why or why not? Pop-up...

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2. Do you consider the use of pop-up ads to be unethical? Why or why not?

Pop-up ads, those unsolicited messages that sometimes pop onto your computer screen and block the site or information you’re looking for until you close or respond to them, are inexpensive to produce and cost nearly nothing to send. But they are so annoying to some computer users that dozens of special programs have been written to block them from appearing on the screen during Internet use.

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Contemporary Marketing

ISBN: 9781111221782

15th Edition

Authors: Louis E. Boone, David L. Kurtz

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