4. With a classmate, choose one of the following firms or another that interests you. Visit the...
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4. With a classmate, choose one of the following firms or another that interests you. Visit the firm’s Web site and measure its product mix. Then create a chart like the one for Johnson & Johnson in Table 11.3 (on page 361), identifying the company’s major product lines, along with a few specific examples.
a. Champion athletic clothing
b. Condé Nast magazines
c. Wyndham Hotels
d. Panasonic
e. Audi
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