4. With a classmate, choose one of the franchises listed in Table 13.2 (on page 429) or...

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4. With a classmate, choose one of the franchises listed in Table 13.2

(on page 429) or another franchise that interests you. Visit the Web site of the company to learn more about how its goods and services are distributed. Create a chart outlining the firm’s physical distribution system.

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Contemporary Marketing

ISBN: 9781111221782

15th Edition

Authors: Louis E. Boone, David L. Kurtz

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