Discussion 2.2: Some firms choose to generate revenue by selling or licensing their proprietary software. Others choose
Question:
Discussion 2.2: Some firms choose to generate revenue by selling or licensing their proprietary software. Others choose an open systems approach and distribute it free of charge. What do you think drives the decision and which, if any, business approach is superior?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Related Book For
Digital Marketing Management A Handbook For The Current Ceo
ISBN: 978-1606499245
1st Edition
Authors: Debra Zahay
Question Posted: