Consider a firm selling two products, A and B, that substitute for each other. Suppose that an

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Consider a firm selling two products, A and B, that substitute for each other. Suppose that an entrant introduces a product that is identical to product A. What factors do you think will affect

(a) whether a price war is initiated, and

(b) who wins the price war?

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Economics Of Strategy

ISBN: 9781118273630

6th Edition

Authors: David Besanko, David Dranove, Scott Schaefer, Mark Shanley

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