5. Pick a small business with which all of the class is familiar. Discuss what are the...

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5. Pick a small business with which all of the class is familiar. Discuss what are the customer benefits that business is trying to offer. Could they do a better job if they chose some other benefit?

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Entrepreneurial Small Business

ISBN: 9780073381572

3rd Edition

Authors: Jerry Katz, Jerome A Katz

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