To what degree do you think Quiznos will be able to re-establish itself as a leader in
Question:
To what degree do you think Quiznos will be able to re-establish itself as a leader in the sandwich and sub shop franchise industry?
In the early 1980s, Jimmy Lambatos moved from New York City to Denver to attend college. Growing up in New York, he frequently ate sub sandwiches made with crusty Italian bread. It was artisan bread, the flavorful kind with spices, oils, and vinegars. Once in Denver, Lambatos kept eating sub sandwiches, but couldn’t find a sandwich shop that used artisan bread. He caught himself one day eating a sub sandwich on a hotdog bun, and thought there has to be a better way. This occurrence led to the opening of the first Quiznos sub sandwich shop at 13th and Grant in Denver, which Lambatos opened with Todd Disner. The first Quiznos is still there—open from 10:00 am–9:00 pm Monday through Saturday and 11:00 am–8:00 pm on Sunday.
The original Quiznos was an instant hit.
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Entrepreneurship Successfully Launching New Ventures
ISBN: 9781292255330
6th Global Edition
Authors: R. Duane Ireland, Bruce R. Barringer