What should an owner-manager know about the following price considerations: nature of the product, competition, marketing strategy,
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What should an owner-manager know about the following price considerations: nature of the product, competition, marketing strategy, and general business conditions?
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Related Book For
New Venture Management: The Entrepreneur’s Roadmap
ISBN: 9781138208919
2nd Edition
Authors: Donald F Kuratko, Jeffrey S Hornsby
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