What are the main data gathering methods? Comment on their strengths and weaknesses and illustrate their use

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What are the main data gathering methods? Comment on their strengths and weaknesses and illustrate their use with examples.

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Essentials Of Business Research Methods

ISBN: 9781032426280

5th Edition

Authors: Joseph F. Hair Jr., Mary Wolfinbarger Celsi, Arthur H. Money, Phillip Samouel, Michael J. Page

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