11. If Intel were to conduct a survey in social media to determine consumer preferences for an...
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11. If Intel were to conduct a survey in social media to determine consumer preferences for an ultra-light notebook that uses a newly designed chip, what fieldwork-related issues would be involved?
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Essentials Of Marketing Research A Hands On Orientation
ISBN: 9780137066735,9780133401820
1st Edition
Authors: Naresh K. Malhotra
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