16. Recode the following demographic characteristics into the categories specified: (a) Age (Q9) (2757 = 1, 5868
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16. Recode the following demographic characteristics into the categories specified:
(a) Age (Q9) (27–57 = 1, 58–68 = 2, 69–75 = 3, 76–90 = 4);
(b) Marital status (Q11) (now married = 1, all other, i.e., now not married = 2);
(c) number of dependent children
(Q12) (3–10 = 3); and
(d) education (Q14) (combine some high school, high school graduate, and vocational or technical school into a single category, and also combine law school graduate, dental/medical school graduate, and doctorate into a single category).
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Essentials Of Marketing Research A Hands On Orientation
ISBN: 9780137066735,9780133401820
1st Edition
Authors: Naresh K. Malhotra
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