2. Discuss the training of field workers in making the initial contact, asking the questions, probing, recording
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2. Discuss the training of field workers in making the initial contact, asking the questions, probing, recording the answers, and terminating the interview.
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Related Book For
Essentials Of Marketing Research A Hands On Orientation
ISBN: 9780137066735,9780133401820
1st Edition
Authors: Naresh K. Malhotra
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