5. Discuss some of the likely problems facing the marketing manager in a small firm that has...
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5. Discuss some of the likely problems facing the marketing manager in a small firm that has just purchased a personal computer with a cable modem to search the Internet for information on competitors’
marketing plans.
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Related Book For
Basic Marketing A Global Managerial Approach
ISBN: 9780072525236
14th Edition
Authors: William D. Perreault, E. Jerome McCarthy
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