How might you estimate the monetary value of the benefits Honda would gain from a TV campaign

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How might you estimate the monetary value of the benefits Honda would gain from a TV campaign advertising a summer clearance sale?

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Marketing Analytics: Data-Driven Techniques With Microsoft Excel

ISBN: 216520

1st Edition

Authors: Wayne L Winston

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Question Posted: Oct 22, 2024 07:04 AM

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How might you estimate the monetary value of the benefits Honda would gain from a TV campaign advertising a summer clearance sale?
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How might you estimate the monetary value of the benefits Honda would gain from a TV campaign

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Marketing Analytics: Data-Driven Techniques With Microsoft Excel

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