How can you test whether an SST has the potential to be successful, and what can a

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How can you test whether an SST has the potential to be successful, and what can a firm do to increase its chances of customer adoption?

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Essentials Of Services Marketing

ISBN: 9781292425191

4th Edition

Authors: Jochen Wirtz

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Question Posted: Feb 03, 2024 12:00 PM

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How can you test whether an SST has the potential to be successful, and what can a

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Essentials Of Services Marketing

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