How would you evaluate the Cronbachs alpha scores for each of the three scales? Would you agree

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How would you evaluate the Cronbach’s alpha scores for each of the three scales? Would you agree with the final decision to drop the question about convenient hours? Why or why not?

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Essentials Of Marketing Research Putting Research Into Practice

ISBN: 9781412991308

1st Edition

Authors: Kenneth E. Clow, Karen E. James

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Question Posted: Oct 14, 2024 06:02 AM

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How would you evaluate the Cronbachs alpha scores for each of the three scales? Would you agree with the final decision to drop the question about convenient hours? Why or why not?
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How would you evaluate the Cronbachs alpha scores for each of the three scales? Would you agree

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Essentials Of Marketing Research Putting Research Into Practice

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