Suppose you developed a Likert scale to assess the degree to which attracting new customers was given

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Suppose you developed a Likert scale to assess the degree to which attracting new customers was given priority in the marketing plan. Which of the following items need to be reversed so that more positive responses are expressed by higher numbers? Assume that respondents will use a scale ranging from 1 (strongly disagree) to 5 (strongly agree).

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