What is meant by distributing services? How can an experience or something intangible be distributed?

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What is meant by “distributing services?” How can an experience or something intangible be distributed?

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Essentials Of Services Marketing

ISBN: 9781292425191

4th Edition

Authors: Jochen Wirtz

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Question Posted: Feb 03, 2024 12:01 PM

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What is meant by distributing services? How can an experience or something intangible be distributed?

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Distributing services refers to the process of delivering services from the provider to the consumer in various locations This concept is crucial in t...View the full answer

Essentials Of Services Marketing

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