4.32 Descriptive statistics in the media: Find an advertisement for an anti-aging product either online or in the print media—the more unbelievable the claims, the better!

a. What does the ad promise that this product will do for the consumer?

b. What data does it offer for its promised benefits? Does it offer any descriptive statistics or merely testimonials? If it offers descriptive statistics, what are the limitations of what they report?

c. If you were considering this product, what measures of central tendency would you most like to see? Explain your answer, noting why not all measures of central tendency would be helpful.

d. If a friend with no statistical background were considering this product, what would you tell them?