Message Strategies: Writing Routine Informative Messages; Composition Modes: Summarizing [LO-4] As energy costs trend ever upward and more people become attuned to the environmental and geopolitical complexities of petroleumbased energy, interest in solar, wind, and other alternative energy sources continues to grow. In locations with high insolation, a measure of cumulative sunlight, solar panels can be cost-effective solutions over the long term. However, the up-front costs are still daunting for most homeowners. To help lower the entry barrier, the firm SolarCity, based in Foster City, California, now lets homeowners lease solar panels for monthly payments that are less than their current electricity bills.8 Your task: Visit the Solar City website, click on Residential, and then click SolarLease to read about the leasing program. Next, study SolarCity’s presence on Facebook to get a feel for how the company presents itself in a social networking environment.

Now assume that you have been assigned the task of writing a brief summary of the SolarLease program that will appear on the Notes tab of SolarCity’s Facebook page. In your own language and in 200 words or less, write an introduction to the SolarLease program and email it to your instructor.