7 If Google's top management were to announce that the firm was going to buy a courier...

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7 If Google's top management were to announce that the firm was going to buy a courier company, this would be a strategy of growth by . 8

(a) diversification

(b) concentration

(c) horizontal integration

(d) vertical integration are an organisation's special strengths that help it outperform competitors.

(a) Core competencies

(b) Strategies

(c) Alliances

(d) Operating objectives

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Exploring Management

ISBN: 9781119874935

1st Asia-Pacific Edition

Authors: John R. Schermerhorn

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