The Nestl 2000 Annual Report included goodwill of 3,395 CHF million arising on the acquisition of various

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The Nestlé 2000 Annual Report included goodwill of 3,395 CHF million arising on the acquisition of various companies such as PowerBar Inc., the US leader in the emerging energy bar category, and 188 CHF million on payment for intellectual property rights, operating rights and data processing software.

Discuss reasons for not including in the balance sheet brand valuations for such brands as Nestlé, Nescafé, Nestea, Maggi, Buitoni and Friskies which contribute about 70% of the group’s total sales.

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