Johanna and Jake Berkvom own Campus Fashions. From its inception Campus Fashions has sold merchandise on either a cash or credit basis, but no credit cards have been accepted. During the past several months, the Berkvoms have begun to question their credit-sales policies. First, they have lost some sales because they refuse to accept credit cards. Second, representatives of two metropolitan banks have convinced them to accept their national credit cards. One bank, City National Bank, has stated that (1) its credit card fee is \(4 \%\) and (2) it pays the retailer 96 cents on each \(\$ 1\) of sales within 3 days of receiving the credit card billings.

The Berkvoms decide that they should determine the cost of carrying their own credit sales. From the accounting records of the past 3 years they accumulate these data:

Credit and collection expenses as a percentage of net credit sales are as follows: uncollectible accounts \(1.6 \%\), billing and mailing costs \(.5 \%\), and credit investigation fee on new customers . \(15 \%\).
Johanna and Jake also determine that the average accounts receivable balance outstanding during the year is \(5 \%\) of net credit sales. The Berkvoms estimate that they could earn an average of \(10 \%\) annually on cash invested in other business opportunities.
\section*{Instructions}

(a) Prepare a tabulation for each year showing total credit and collection expenses in dollars and as a percentage of net credit sales.

(b) Determine the net credit and collection expenses in dollars and as a percentage of sales after considering the revenue not earned from other investment opportunities. [Note: The income lost on the cash held by the bank for 3 days is considered to be immaterial.]

(c) Discuss both the financial and nonfinancial factors that are relevant to the decision.

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1998 1997 1996 Net credit sales $500,000 $600,000 $400,000 Collection agency fees for slow-paying customers 2,450 2,500 1,600 Salary of part-time accounts receivable clerk 3,800 3,800 3,800