5.10. A convenience store is considering changing its layout to encourage impulse buying. The triangular flow matrix
Question:
5.10. A convenience store is considering changing its layout to encourage impulse buying. The triangular flow matrix below gives the measure of association between different product groups (e.g., beer, milk, magazines). A plus sign (+)
indicates a high association, such as between beer and peanuts; a minus sign (−) indicates a repulsion, such as between beer and milk; and a zero (0) indicates no association.
A B C D E F A + + 0 0 –
B + 0 – –
C + + 0 D + +
E +
F Using the initial layout below, perform an operations sequence analysis to determine a layout that will encourage impulse buying by placing high-association product groups close to one another.
Step by Step Answer:
Service Management Operations Strategy Information Technology
ISBN: 9781265075538
10th International Edition
Authors: Sanjeev K. Bordoloi, James A. Fitzsimmons, Mona J. Fitzsimmons