The manager of a local restaurant wants to add new desserts to the menu. Customers were asked

Question:

The manager of a local restaurant wants to add new desserts to the menu. Customers were asked to complete a survey about what they like. The restaurant is in which stage of the new product development process?

a. Test marketing

b. Product development

c. Idea generation

d. Screening

e. Business analysis

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Foundations Of Business

ISBN: 9780538744515

2nd Edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

Question Posted: