12 If you are the CEO of a global company, how might you determine whether a globalisation,...
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12 If you are the CEO of a global company, how might you determine whether a globalisation, transnational or multidomestic strategy would work best for your enterprise? What factors would influence your decision? How would your choice reflect the products or services your company is offering?
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Irfan Ali
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Related Book For 
Fundamentals Of Management
ISBN: 9780170388443
6th Asia-Pacific Edition
Authors: Danny Samson; Timothy Donnet; Richard L. Daft
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